Bad slogan number 4,598,765,197,984,651 (no really)

Pain is temporary.  Quitting is forever

No and no… and no and no and no and no

Neither of those two statements are true.  Pain is not always temporary, and to suggest it is makes those who live with chronic pain either non-existent, or delusional.  Some pain is temporary, and some pain is not.

Quitting is not forever.  Quitting is just a thing.  Sometimes it can be about personal boundaries, abilities, or coping capacity.  Sometimes it can just be because you are done and don’t want to continue.  Sometimes it can be because you’ve changed your mind.  None of these things are necessarily permanent – though of course they could be, but that doesn’t mean that all things you quit are.

So, poster on the wall at my gym, kindly take your offensive slogan away and sod off – because fire… the effects of that can be permanent.

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  1. Agree. In fact the Quit campaign says the more often you quit the more likely you are to be successful in the long run!

    Slogans like that fuel the stereotype that all gym junkies are wankers 😉